Research for RYTHM a flexible system for women's cycle tracking and dispensing hormonal treatment.
6 women, 22-30 year old (skype interviews)
The most important feature - therefor usually cycle trackers are recommended by a friend. Some interviewees didn't know about cycle tracker app - would like they doctor to recommend it to them.
Most of the interviewed women tracked they period but then stopped (forgot, didn't have time, didn't think it's important). Some would like to share information with their partner (especially when going trough treatment for support).
'App I was recommended by a friend might be appealing to six year-olds, not to a grown women.'
'When I searched in an Appstore all the apps looked like made by geeky guys who were once told that women like pink'
in-depth individual interviews & workshops
8 womens, 22-35 years old
There is a need for keeping track of contraception methods, medications, procedures in one safe place. It's very important when changing doctors or asking for second opinion.
No deep level personalization is possible (for example different contraception methods and pre-defined remainders for them or allowing for tracking irregular cycle without making predictions about the next coming period which are then unreliable anyway) in existing apps. There is also a need for remainders about examinations which need to be personalized.
'How am I suppose to discreetly check something? This screen is screaming PINK'
'Fetching a contraception pill in public is embarrassing, but it’s important to take them on time. So you try to do it under the table but then you can take a pill assigned for a different day'
Interview with an expert
midwife and sexual health educator, 20 years of experience
Most of the patients do not remember what medications they were taking in the past and this information might be needed. Women tend not to follow they examination calendars mostly because they forget about it or do not know it's needed.
After leaving doctor's office patients frequently do not remember directions for taking the medications.
Needs & design questions
How can we support women who are not 'average'?
Safety & reliability
How can we encourage keeping a record?
How can we meet user's aesthetic needs?
How can we avoid infantile graphic solutions?
How can we provide easy tools for tracking?
How can we assist in illness?